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Review your Stats and Evaluate your Efforts

Review your Stats and Evaluate your Efforts

As you continue to work on your business, website and social media efforts, you'll want to review your stats and evaluate your efforts. This is done by reviewing the data that you have gathered over the past from traffic that you have been generating and driving to spread the word about your products and services. Lets jump into the last blog in our series on how to get your business online!

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How to install Google Analytics and the Facebook Pixel

How to install Google Analytics and the Facebook Pixel

We all know that we must track our website visitors, understand how they're searching and finding our websites and understanding the processes they undertake while on our website. To enable this tracking I suggest using both Google Analytics and the Facebook Pixel. Having both of these tracking tags on a website will allow us to track critical KPI's and ensure that we're both putting our best foot forward and providing an amazing user experience for our customers.

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How the Facebook Ad Auction Works

How the Facebook Ad Auction Works

How the Facebook Ad Auction Works, A deeper look at the equation controlling our lives. It may seem pretty straight forward, or you might think its completely crazy. Let's dispel any myths about how this equation works and how you can make it work better for you.

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How to Price Your Products Correctly

How to Price Your Products Correctly

Pricing your product can be difficult but it is an essential task you shouldn't ignore. Your pricing strategy can make or break your company and always fighting for the bottom dollar isn't a winning strategy. Lets jump in and talk about why and what you can do about it!

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Collect Your Visitors Information

Collect Your Visitors Information

In todays world, privacy laws and rules are getting stricter. As such, collecting your website visitors information has become one of, if not, the most important task for your website to perform. While you don't want to ask for someone's mailing address right off the bat, there are times and methods to use to gather all the information you need to stay in touch with your customers for years to come. Lets jump in and see how you can collect your visitors information.

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Your Guide to E-Commerce SEO

Your Guide to E-Commerce SEO

E-commerce owners should understand the importance of SEO and how to perform On-Page SEO. Even if you don't perform these tasks yourself, knowing how will ensure that whomever you hire to handle this job for you is doing it correctly. While one could argue about the specific words, targets and value propositions you should be using, the base items to mark up your page so that a Search Engine knows what your page is about, cannot be. We'll cover what they are, how to use them and what the code looks like in todays blog, lets go!

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Why Learn HTML

Why Learn HTML

My husband is the expert, but even though I don't use it, I still learned HTML. Why? Because the basics themselves have helped me along even though I'm not a website developer and they can help you too! I'll explain in detail in today's blog.

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Why Content Marketing Should Be Your Foundation

Why Content Marketing Should Be Your Foundation

What value are you bringing to the visitors of your website? Everyday I see more and more websites that don't include a method to attract future customers. Content Marketing is the key to success in this and should be the foundation of your marketing strategy. We're going to go over why in todays blog, so lets jump in!

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Drive Traffic to your Website

Drive Traffic to your Website

To really understand your audience, you'll need to drive traffic to your website. You can do this a couple of different ways depending on the timeframe you have and the money in your pocket. Just don't forget to communicate with the audience you do grab and make sure you're fulfilling their content needs. Let's jump in!

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Get Your Website Found

Get Your Website Found

Congratulations! Your website is complete! Now what? Now, you make sure your website can be found online. For now you've built your store on an empty road, that no one travels. So, lets jump in and see what can be done to bring other businesses nearby and starting bringing in the customer traffic you need.

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Pick a Designer or DIY Platform

Pick a Designer or DIY Platform

Now that you have your website plan, you can get to work on building your website yourself or hiring a designer and developer to help you. Don't over pay, yes good work can cost, but its not all about the money. Lets go over whether you should get some help, or see if you can handle it alone.

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Plan your Website - 8 Easy Steps

Plan your Website - 8 Easy Steps

You've got a domain name, now its ready to design your website. There are a number of things to consider, from your colors, to the administration panel and everything in between. Lets jump into our 8 easy steps to get you going!

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Purchase a Domain Name

Purchase a Domain Name

Once you've decided to get your business online, you'll realize that you need a domain name for that website to be found. We've put together a 10 step process for purchasing a domain name. Lets jump in!

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Bring Your Business Online

Bring Your Business Online

The first step in getting your business online, starts with a website. Lets go over the 10 steps you should follow when getting a website for your company. We'll cover everything from start to finish, lets get started!

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